The Internet and Self Employment - Increase of Business Owners because Essay

The Internet and Self Employment - Increase of Business Owners because of the Internet - Essay Example Internet is a technology, which is used by the companies to operate their business online. Without internet facility, it is impossible to reach international markets and introduce products to the international customers. At present, internet has become one of the extensively used technologies, which has made many business reach success in a very short span of time. Facebook, Twitter, and Groupon are some of the major examples of successful online firms (Beer, 2011). E-businesses are based on ideas. An e-business is successful if the idea behind that business makes people save their money (Quittner, 2009). How Well Does Internet Increase The Progress Of Businesses Online? Internet makes small businesses more profitable and efficient as compared to the small conventional style businesses. A company working in the ebusiness environment makes use of website to make people aware of the products and services offered by the company. A good website is very important for the success of an onl ine company because it is the main source of communication between the company and the customers. A website not only helps a company gain exposure in international markets but also attracts a large number of customers towards the products and services of the company. ... ot get much exposure to the outside world which results in decreased levels of productivity whereas online businesses operate in different parts of the world by making use of internet technologies resulting in many benefits, such as, attracting more customers towards the products and services of the company and increasing productivity and profitability of the company. In today’s world, a company can never gain competitive edge over its competitors with low levels of productivity and market share. Efficiency and productivity are the keys towards customer satisfaction and achievement of competitive advantage. Online businesses hold a large number of customers and market opportunities as compared to conventional businesses, which increase their chances of achieving competitive advantage in the markets where they operate their businesses. Exposure to multiple markets is one of main features of online businesses. Today, the world has become a global village where customers are very much comfortable with the use of internet and they can search for their desired products online instead of going to supermarkets physically. Another thing is that the customers look for their desired features in the products, which they look for. If they do not get their desired products from one company, they search for other companies online in order to find their desired products, which results in increasing the business of those companies, which have online presence. Therefore, we can say that online presence of a company results in increasing the productivity of the company. Increase in productivity is not only related to the number of customers of a company but also to the number of markets in which a company operates its businesses. Online companies can reach the customers more

Education is a significant tool Essay Example for Free

Education is a significant tool Essay Rodriguez and Freire could share an agreement on the fact that education is a significant tool on the path leading to success. Freire would disagree with Rodriguez on the fact that there is no â€Å"end of education†. Richard Rodriguez and Paolo Freire write of education as the core factor in ones life. Two Million Minutes, the film makes the argument that U.S. students are performing at a mediocre level, at best, in math and science, and that this cannot stand, given the growing economic and educational might of nations like China and India. U.S. student’s aren’t being pushed hard enough and are just getting by through high school, with the help of The Banking Concept of Education and The Achievement of Desire we can make a change in the student’s education and attitudes towards wanting to be successful in life. Through Freire’s lens, Richard Rodriguez would be seen as a banking student, but could later be seen as a problem-posing student throughout the course of his life; in the eyes of Freire, Rodriguez was considered a receptacle which he did not understand the knowledge he absorbed. With this comparison, the reader can conclude that the banking education is a great part of a student’s life; as seen in the documentary, 2 Million Minutes, students use all their time they have in high school, studying, memorizing their school curriculum in order to get a great education at a high level university to become very successful in their lives. This all ties into how the political aspect of the classroom has an impact on the society as a whole and having this power can change generations to come. The types of relationships Rodriguez had with his teachers, family and in life was affected by specific styles of education and as he looked through Freire’s lens of the banking concept, he came to realized that that method of education had a detrimental effect on his life. Early on in Rodriguez’s essay he illustrates the characteristics of an automaton which confirmed Freire’s views regarding the banking concept. Despite his definition of a â€Å"scholarship boy†, Rodriguez lacked self-confidence which led him to be overpowered by his teachers and his books. Through Freire’s lens, Rodriguez would be considered a waste basket. He was filled not only with his  teacher’s knowledge, but also with information obtained from his â€Å"important† books. Rodriguez seems to be a classic student of Freire’s banking system. Rodriguez shows signs of fleeing away from the ways of the banking concept early on. He concedes by saying, â€Å"I became the prized student anxious and eager to learn. â€Å"Too eager, too anxious an imitative and unoriginal pupil.† At the time Rodriguez was simply just absorbing the narrated information that he obtained from his teachers and books. Even though he was able to narrate the information he received, he did not truly know or understand the knowledge he absorbed. Rodriguez and Freire both state that education is vital for success. Freire states that, Projecting an absolute ignorance onto others, a characteristic of the ideology of oppression, negates education and knowledge as processes of inquiry (Freire 3).Rodriguez did not question or analyze the information; he simply accepted and deposited the knowledge without any doubts. By learning to use his education wisely and make connections between different texts, he heightened his intelligence. In 2 Million Minutes the featured American students Neil and Brittany are certainly intelligent, but they seem more concerned with extracurricular activities and friends than with their studies. Indian students Rohit and Apoorva, however, and Chinese students Xiaoyuan and Ruizhang all plan careers in math or science, and their families and schools support these goals. The film incorporates these students’ descriptions of their high school experiences and future aspirations with the hopes of their parents, and filmmakers juxtapose scenes from the different homes and schools. As it states â€Å"knowledge is a gift bestowed by those who consider themselves knowledgeable upon those whom they consider to know nothing.†(pg.1) Freire is stating that the students do not know anything and that the job of the teacher is to fill the piggy bank of the students minds with coins of knowledge. If we just give the students what they want and don’t allow them to engage back then they aren’t really learning anything. They should both be able to state their opinions, have conversations in which both students and teachers participate, and the students should have the opportunity to lead discussions. This way students develop a relationship with their teachers, their peers, and the world. This will enable them to receive an education where the teachers do not oppress the students, and there is a dialectical relationship between the two;  showing that they care and really want to be informed and learn something new. Although Freire and Rodriguez have different opinions, they both agree that education is the dominating event in the shaping of an adult life. Paulo Freire and Richard Rodriguez opinions of education are almost completely opposed, but they come to a conclusion of agreement in that the primary educational goal is to form a relationship with oneself, and with the world. Rodriguez spent many years of education fulfilling the â€Å"banking† concept, and although he later recognizes the loss it entailed, he primarily believes that imitation plays an important role in the process of education for one must do this to succeed. Here, Freire would argue that the educational system is currently oppressive towards the students, and that there is a sense of necrophilia behind it all, that being the love of death. This love of death, he explains, is the technique of teaching based on memory. Rodriguez would contradict this explanation of education, relaying that â€Å"banking† plays a large role in the success of the student. Freire and Rodriguez have opposing views on the ideas of imitation, alienation, and power, Freire believing all of these concepts need to be removed or reformed and Rodriguez believing that they are important aspects for academic success. Freire’s view on Rodriguez is that he truly didn’t understand what he was being taught, and that’s where The Banking Concept of Education comes in which Rodriguez isn’t communicating with his teachers he’s just listening to what he’s being taught. Paulo Freire and Richard Rodriguez have contradictory views concerning education. Paulo Freire discusses the negativities of present education and explains how it should be reformed, whereas Rodriguez illustrates his own life in education, and how it led him to be the person he is today. Freire believes in â€Å"problem posing education† which consists of an alive, dynamic change in students, allowing them to become humanized with a relationship with the world. 2 Million Minutes it stated that U.S. students aren’t focused and determined to do well in school like those in other countries like India and china. In comparison between the United States with China and India, there is a definite difference between the difficulties of the curriculum within the educational system. Even though we would believe that the educational system in U.S. is the complete and the most perfect one in the world; the amount of the curriculum contents students learn are actually a lot less than students in China and  India. Freire would argue that if Rodriguez was educated under the method of problem-posing he would have embraced his home life and would have developed as an individual. In the end Rodriguez had balanced his life out and reconnected with his family. Education in the end helped Rodriguez realize that other elements of his life are important. Both Freire and Rodriguez believe that a person cannot be without education.

Good Man :: essays research papers

A "Good" Man Is Hard To Find A "Goodman" Is Hard To Find I had never really analyzed any work of literature before this class. I read books and stories for fun but never to analyze them. I now understand that in any piece of literature there is always a background or hidden agenda that the author wants the reader to get from the reading. In this paper I am going to analyze Nathaniel's Hawthorne's "Young Goodman Brown" to find the meaning. In "Young Goodman Brown" the protagonist experiences redemption, and through this redemption comes to an uncertain truth about himself and his life. This uncertain truth lies within his "faith" in himself, his community, and his wife. Young Goodman Brown is initially characterized in the story as a good Puritan who is devoted to his wife, the community, and the Christian way of life. His wife, Faith, symbolizes his faith in himself, the community, and "Faith" herself. Goodman Brown is struggling with temptation, the devil, and t he ways of the Christian faith. He doesn't feel that he can face this struggle. He has a low level of confidence in himself, as did the author, Hawthorne himself. Hawthorne wrote this story during a time when he himself was growing up doubting the Puritan faith. This story takes place at least a generation after the Salem Witch Trials. Both Brown and Hawthorne exhibit doubt in themselves as well as their Roland 2 ancestors. Goodman Brown is also struggling with his past. He must take a journey into the forest, which represents temptation and evil, but can also represent good. Salem can be described as a good place as well as an evil place. Several events take place during Brown's journey. On his way into the forest, Brown meets his "fellow traveler", who is easily recognized as the devil. The devil tries to get Brown to crossover from the Christian way of life to sin by offering his serpentine staff. He makes several advances, but Brown continually refuses. The devil tells Brown that his family has had dealings with him in the past (269). This makes Brown even more aware of his faith. He wants to remain a good man no matter what his ancestors were accused of, which was witchcraft and deviltry. Going on about his trip, Brown passes many of his mentors including Goody Cloyse and Deacon Gookin.

Character Traits In A Seperate Peace Essay -- essays research papers

In the book A Separate Peace by John Knowles, one of the main themes is the effects of realism, idealism, and isolationism on Brinker, Phineas, and Gene. Though not everyone can be described using one of these approaches to life, the approaches completely conform to these characters to create one realist, one idealist, and one isolationist; thereby providing the foundation of the novel. The realist is Brinker. Brinker's realism takes on a very morbid quality after Gene decides not to enlist with him, do to Phineas's return to Devon. Brinker still sees everything the way it is, but begins to think that the way it is, is bad. On page 122, he is quoted as saying, "Frankly, I just don't see anything to celebrate, winter or spring or anything else." Brin...

Comparing Spoken and Written Communication

Comparing spoken and written communication Spoken language and web based communication are different from each other: they both have different features and aspects. Spoken language takes place in person, is transitory and relies on sounds. Whereas web based communication takes place online where speakers can be many miles apart during a conversation. So the features in web based communication are not present in spoken communication. A common factor which is required for a spoken conversation is turn-taking.This is when another speaker(s) allow the active speaker to finish conveying their point without interrupting. An example in my transcript is ‘Or do you want to check? ’ which is a complete utterance then the reply is ‘We’ll both check’. After person H has finished speaking only then does person F reply, this makes sure that the person speaking has the chance to say what they want to. Turn-taking allows a long and meaningful conversation to take pla ce. If a speaker is interrupted, the other speaker will not be able to produce a sufficient response, causing the conversation to eventually end.Many spoken conversation conversations contain spontaneity; face to face conversations have to be quick and spontaneous. Speakers need to think of what they are going to say almost immediately. Rapid responses can avoid awkward and unwanted pauses. Sometimes the time given for a response is often too short, so to give the speaker some time to think about what to say next, fillers are used. An example is ‘Erm, I don’t know’. Fillers are commonly used at the beginning of a sentence or in the middle when the speaker is unsure of what to say (next).Without fillers the previous speaker may think they are still required to speak. We based communication can be considered as a mixture of written and spoken language as it has the spontaneous feature of spoken language but written as it gives the reader some margin in the time for their response. Some features such as fillers and non-fluency pauses are not displayed in web based language. Also as it is not done face to face, responders use other means of showing emotion, emphasis and in some circumstances, context.This leads to my first difference between web based and spoken language. As web based communication is made mostly of numbers, words and symbols. The actual meaning in spoken language is normally shown by the speakers tone, facial expression and gestures – which can be distorted, making it hard to display the literal meaning of text (pragmatics). So to get around this situation, online communications often use numbers, symbols and emoticons as representations of facial expressions.For example person F says ‘Yh, it woz sooo easy :)’ the emoticon was made using a colon and a closing bracket, indicating the casual and acknowledging manner as it would have been spoken as it a face to face conversation between person F and H. Feature s like these are not present in spoken language because they are already indicated by paralinguistic features. For example hand/body gestures and facial language of the speaker(s) which allow the pragmatic meaning and context to be understood properly.Another difference between spoken and web based communication is the way particular words and phrases are accentuated with the purpose to change the anticipated meaning. In spoken language this is done through the elongation of words such as ‘Hiiii’, or through altering the intonation of the voice, these are examples of prosodic features. Elongation is when a word is extended to place emphasis on the word(s) and to highlight its significance in the conversation However, while elongation of words in web based communication can simply be depicted as the repletion of vowels or consonants.Words in web based communication are not heard but read; consequently the physical varying of dynamics cannot be expressed. I have explored the differences between web based and spoken language but similarities are also shared between the two. Whilst speaking, specifically during long conversations, speakers often wish to speak as quickly and efficiently as possible to avoid zoning out and causing ear aches to yourself or the person you are talking to.Therefore to avoid any of the above from happening elision and ellipsis are used, elision is the omission of a vowel or syllable to make a word shorter by omitting a vowel or syllable (e. g. didn’t, won’t, can’t, etc. ) or by combining two words together for example: gonna which is going and to, wanna which is want and to. Elision is when whole words are removed from context but the utterance can still be understood for example ‘Same, just sitting down. ’ is a shortened version of ‘I’m doing the same thing, just sitting down’.This is also visible in web based communication; ellipsis and elision are used to convey a mess age quicker. However, unlike in spoken communication, this is done because many people are not able to type letters quickly or some websites such as twitter impose a character limit so acronyms and abbreviations are used to reduce the number of letters, spaces, symbols and numbers in the message. An example of an acronym is ‘†¦g2g†¦ ’ this stands for ‘got to go’ so it is a more rapid way of getting a message across using 2 letters and a number, especially when a person online has to go.Word shortening, using ellipsis and elision is more apparent online than in spoken language. The word length is determined by how many syllables a word has, not letters. For that reason numerous acronyms are used online as opposed to a spoken conversation, as acronyms do not provide any benefit in spoken communication. In today’s society and culture spoken communication is valued more than web based communication; this is why a good speech holds more signific ance and inspiration than an article online, spoken communication is genuine, authentic and unique.This could be due to the fact that the speakers tone, facial expression, gestures and emotion is expressed, whereas in web based communication we stare an emotionless, cold and bare wall of text. It may also be attributable to the point that the full capability of the internet has not yet been demoralised. Many people see web speak as one of the factors that vitiates the English language and contributes to poor spelling and bad grammar. Conversely others see it as a quick, efficient and practical way of communicating with one another when the means to do so are limited in terms of length and speech.

The Journey of Telemachuss Ma essays

The Journey of Telemachus's Ma essays The Journey Of Telemachuss Manhood Telemachus is the son of Odysseus and Penelope. After twenty years of his fathers absence, Telemachus is advised to seek out information as to his fathers whereabouts, which he does in the courts of his fathers' friends: Menelaus and Nestor. Although Telemachus is just a boy when we are introduced to his character, he makes the transition from a boy into a man, and that man is one day going to be a reflection of his father, Odysseus. Telemachus leaves on a journey to Pylos, the stately citadel of Neleus, to find information on his fathers' whereabouts. At the house of Nestor, the tamer of horses, Telemachus shares wine and sacrifices to the Gods that he may accomplish his task and get home safely afterwards. After the sacrificing is completed Nestor asks where he is from and why he is here. Telemachus replies We are from Ithaca, which lies at Neions foot, and have come on private not public, business. I am searching through the length and breadth of the land for any news that I can pick up of my royal father, the gallant Odysseus. When King Nestor hears that Telemachus is Odysseuss son, he is more than willing to help him, however the only information that he can give to him is that his father is alive on the island of the nymph Calypso. The most important issue that King Nestor brings up is that Menelaus and Helen have just arrived from a remote region that even the birds cannot make the passage in a ye ar's time. That morning, after King Nestor and Telemachus had their fill of wine and food, King Nestor announced his wishes. Fetch Telemachus a pair of horses and harness them to a chariot so that he can be getting on his way. And so Telemachus and Peisistratus came to the rolling lands of Lacedaemon, deep in the hills, and drove up to the palace of Menelaus. When they arrived at Menelauss palace, there was a great feast i...

The Best SAT Online Practice Tests and Questions

The Best SAT Online Practice Tests and Questions SAT / ACT Prep Online Guides and Tips Good preparation is key to feeling confident and scoring well on the SAT, and the good news is that you have access to tons of SAT study resources right on your laptop or smartphone!There are lots of online SAT practice tests and quizzes available, but it can be tough figuring out which are the best to use. Because of that, we’ve created a guide that compiles all the best online SAT practice materials, from official practice tests to targeted quizzes and websites designed to help you understand tricky concepts the SAT tests. And, best of all, all of these resources are free!After reading this guide, you’ll know which online SAT practice materials to use and the best way to use them to get a top score, so let’s get started! What to Look For in the Best Online SAT Practice Tests There are lots of online SAT practice tests out there, and some of them can be very helpful for your SAT preparation. What are the main benefits of SAT practice online? Convenient to use: You can study any time you have your laptop or phone nearby! Lots of resources available: The internetis endless. Easy access to lots of official resources: Multiple official practice tests (which we discussbelow) are availablefor free online. However, online SAT tests aren’t always a perfect study tool. Below are some of their major drawbacks. Quality can vary widely: Not every site is an amazing SAT resource. We discuss this throughout the guide so you know what to expect. Some materials are out-of-date:The SAT underwent significant revisions in 2016, and not all online practice resources have stayed current.(We make note of where this occurs in the resources we mention in this guide.) Don't provide a completely realistic test-taking experience:You’ll be taking the real SAT with paper and pencil, not on the computer, so there may be differences in how quickly you go through the questions. So, how can you be sure you’re using high-quality online SAT practice tests that will actually help you raise your score? We’ve compiled a list of the best online SAT resources in this guide, and at the end we explain how to get the most out of them. For now, here’s a list of the key factors the best online SAT practice tests have. High-quality practice questions: It's essential to have questions similar in content and wording to the real SAT so you know whatto prepare for. In-depth answer explanations: If you don't understand why you got a question wrong, it can be hard to learn from your mistakes. Similar format to the real SAT: This helps you be better prepared for the SAT come test day. Official Online SAT Practice Tests The bestSAT practice tests online are the official ones, since you can be sure they are an accurate representation of what the real SAT will be like. Up-to-Date SAT Practice Tests (out of 1600) There are currently seven official practice tests for the Redesigned SAT which, as of February 2016, is the current version of the SAT.These are the absolute best tests to use when studying for the SAT since they match the format and content of the exam. They also include good answer explanations to help you understand why you answered certain questions incorrectly. These should be your #1 resource to use when you need to take a full-length practice test. See the final section of this guide for tips on how to best use these tests. Practice Test 1: Questions | Answers | Answer Explanations | Essay Practice Test 2: Questions | Answers | Answer Explanations | Essay Practice Test 3: Questions | Answers | Answer Explanations | Essay Practice Test 4: Questions | Answers | Answer Explanations | Essay Practice Test 5: Questions | Answers | Answer Explanations | Essay Practice Test 6: Questions | Answers | Answer Explanations | Essay Practice Test 7: Questions | Answers | Answer Explanations | Essay Older Practice Tests There are also older official SAT practice tests that you can use. These free online SAT practice tests have some differences in format and content compared to the current SAT, and since they are out-of-date in some areas, use these only if you know you’ll use all seven of the current official practice tests and still want more study materials. These tests follow the old 2400 format of the SAT, with separate reading, math, and writing sections. This test had its last administration in January 2016. It’s important to knowthe major changes between the Old and New SAT. Keep these points in mind: The structure and timing of these SAT online practice tests are different than the current SAT. The current SAT has only four sections and doesn't skip around subjects like the old SAT did. The Reading sections in the current and old SATS are quite similar, so in these old SAT tests, the passages and questions are all useful to practice on. Writing in the current version of the SAT tests similar grammar skills, but it's tested in a very different passage-based format. Use these old SAT tests to practice your SAT grammar rules. Math questions are similar in format, but the current SAT emphasizes algebra and de-emphasizes geometry. Use these old SAT tests as math practice, but focus on the skills that the current SAT tests (primarily algebra). Official SAT Practice Test 2013-14 Practice Test: College Board Answers: College Board Official SAT Practice Test 2012-2013 Practice Test: College Board Answers: College Board Official SAT Practice Test 2007-2008 Practice Test: College Board Answers: College Board Official SAT Practice Test 2005 Practice Test: College Board Answers: College Board Khan Academy In addition to full-length official practice tests, the College Board has also teamed up with Khan Academy to offer numerous official SAT practice questions and resources.Under its SAT Resources, Khan Academy offers practice quizzes, tests, individual questions, and videos that walk you step-by-step through how to answer different types of questions. You’ll need to set up a free account to access these resources, and your progress will be tracked over time. Khan Academy can be a great resource to use if you’re struggling with understanding how to answer certain SAT questions or want to strengthen some skill areas before you take full-length practice tests. Their videos break concepts down to help you understand exactly how to solve different types of questions you may not know how to answer.You can learn more about these resources by checking out our guide on how to get the most out of Khan Academy’s SAT resources. The Best Unofficial SAT Online Practice Tests Unofficial SAT online practice tests can be a bit riskier to use since there’s no guarantee of quality like there is with official practice tests. Because of this, and because so many people have tried their hand at making practice SAT questions to entice visitors to their web page, the quality of unofficial resources can vary widely, from near-official level of quality to barely related to the real SAT. To make things easier for you, we’ve sorted through the options and found the highest quality unofficial online SAT practice tests. Official materials should still be your main source of SAT practice, but these unofficial resources can be useful if you run out of official practice questions or if you want to focus on a specific topic and not go through an entire practice SAT. Ivy Global Ivy Global has a PDF of a complete practice SAT. It has the same format and question types as the current SAT, which makes it the best unofficial SAT practice onlinesince many otherpractice SATs aren’t as long and don't match the format of the current test. An answer key is also included, but there are no answer explanations. This is a good resource to use after you’ve already completed at least a few official practice tests and are looking for another full-length SAT to take. By then you’ll have a good idea of what high-quality practice tests look like, and you’ll have a better chance of understanding the mistakes you made without needing answer explanations. MajorTests.com This site has 24 Math practice tests, 24 Critical Reading practice tests, 11 Writing practice tests, and a list of the 1000 most important vocab words to know.The quizzes are pretty short (about ten questions) and organized into specific categories. There are also good answer explanations for the questions you answered incorrectly. However, it hasn't been updated to reflect the 2016 SAT revisions, and because the quizzes are so short, you won't practice learning how you handle a long test (like the SAT). Use this resource either when you don’t have enough time to take a full practice test or when you want to focus specifically on improving a certain skill, like problem-solving questions or reading comprehension. The short, targeted quizzes make it easier to focus on a specific topic. CrackedSAT.net This site includes numerous practice quizzes as well as free official practice tests of the old SAT that you can download as pdfs of both practice tests. The online quizzes (organized into categories to make finding the topic you want easier) are automatically graded. For the official practice test pdfs, answer keys are included, but there is no automatic grading, so you’ll need to grade these tests yourself. This is a decent resource if you’d like to take official SATs with pencil and paper (the way you will on test day) and if you’re looking for more short, targeted practice quizzes. Varsity Tutors This site has numerous SAT quizzes, organized into Math, Critical Reading, and Writing categories. However, Varsity Tutors isn’t as high-quality as the other resources listed because the practice questions sometimes aren’t that close to that you’ll see on the actual SATand because the site hasn't been updated to reflect the 2016 changes to the SAT. I’d recommend only using this as a study tool if you’ve already gone through all the above resources and still want some more practice. Other Online SAT Practice Resources The sites below focus more on teaching you the material you need to know for the SAT and how to understand different concepts tested by the exam instead of only including practice questions. These are good resources if you’re trying to strengthen your skill areas before diving into a lot of practice problems. The first two sites haven'tbeen completely updated to reflect the new SAT changes from 2016, so not everything they mention is up-to-date. Keep that in mind if you use them, and we’ve included some notes on each of them to help youuse them more effectively. Erik the Red If you need to brush up on your SAT math skills, this is a helpful site to use. This website lets you download pdfs with math facts, formulas, strategies, and math-related vocab.However, the math resources have remained unchanged since the old SAT, so they don't reflect the recent changes in format, question type, and skills tested. Despite this, the SAT tests many of the same concepts, particularly in algebra, so you can still get a lot from these sites. If you use this site, focus mainly on the algebra resources, and less on geometry, since there will only be a few geometry questions on the SAT. Erica Meltzer's The Critical Reader This site is useful for preparing for the Reading, Writing, and essay sections of the SAT. She doesn't offer a ton of information yet for the current SAT, and some of her SAT Reading tips have been merged with ACT Reading since the tests have become so similar. Still, she has some useful posts and will most likely to continue to add to them over the year. You can explore her blog for more tips on the verbal sections. The posts are engaging, but they leave it up to you to seek out examples and sample questions to try out her advice. PrepScholar Our blog also has a ton of great resources for everything you need to know about preparing for and taking the SAT. Our guides are completely up-to-date with the recent SAT changes, and they cover everything from creating a study plan, setting an SAT score goal, tackling the trickiest questions on the SAT, choosing the best test date, and more.Some of our most popular guides include: What Is a Good SAT Score? How to Get a Perfect SAT Score The Expert Guide to the New SAT Tips for Using Online SAT Practice Materials Now that you know where to find the best online SAT practice tests, follow the three tips below to get the most out of these resources. Take Full-Length Practice Tests Under Realistic Conditions You should aim to take full-length practice tests (especially the up-to-date official ones) in one sitting with accurate timing and realistic testing conditions. This means you’ll need to block out about four hours of time, so be sure to plan ahead for that. Taking practice tests under realistic testing conditions means your practice scores will be more accurate, so you’ll have a better idea of how well you’re scoring, how much you’ve improved, and which areas you still need to work on. Review Your Mistakes After every practice test or quiz you take, you should go through the answers you got wrong and review them until you understand what you did wrong and how to get the correct answer. This can take some time, but taking practice tests will only help you raise your score if you learn from your mistakes, so don’t skip this step! If you’re feeling burned out, take a break between finishing a test and reviewing your answers, but make sure to complete both steps. Alternate Between Different Study Resources There are lots of resources listed in this guide, from full-length practice SATs to short quizzes with only a few questions on a specific topic.Be sure to alternate among the different materials and use the resource that works best for each individual study session. For example, if you’re short on time or not on your A-game for studying, take a quiz or shorter practice test. You should reserve full-length practice tests (especially the official ones) for when you can set aside a few hours at a time and really concentrate on the test. Alternating between different resources can also keep your studying from becoming routine and monotonous and help keep your motivation up. Conclusion There are many SAT online practice materials, such as official practice tests, quizzes focused on specific topics, and sites to help you boost your knowledge of the skills the SAT tests.Using high-quality SAT practice tests onlinecan help prepare you for the SAT and score higher on test day. In order to get the most out of online SAT practice resources, you should follow these three guidelines: Take full-length practice tests under realistic conditions Review your mistakes Alternate between different study resources By getting in a lot of SAT online practice, you can be well-prepared and confident on test day! What's Next? Wondering what a good SAT score is? Learn how to set a score goal based on the schools you want to get into. Thinking about using Khan Academy for SAT prep?Khan Academy can be a great resource if you know how to use it correctly. Read our guide to learn how to make the best use of Khan Academy! Want to learn more about the new SAT? 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Meaning and History of the Surname Callaghan

Meaning and History of the Surname Callaghan The Callaghan surname is derived from the Gaelic name Ó Ceallagchin, meaning descendant of Ceallanchn. The O prefix indicates descendant of, while Ceallagchin is a diminutive of Ceallach, a given name of uncertain origin. The most widely accepted meaning is bright-headed, from the Gaelic cen, meaning head and lach, meaning light Other possibilities include: lover of churches, from ceall, meaning churchfrom the Old Irish ceallach, meaning contention, strifeFrom ciallach, meaning prudent, judicious Surname Origin:  Irish Alternate Surname Spellings:  OCALLAGHAN, CALLAHAN, CALLACHAN, CEALLACHAIN, CELLACHAN, CEALLAGHAN, CELLACHAIN, OCALLAGHAN, OCALLAHAN, KEELAGHAN Famous People with the Surname CALLAGHAN Fr Richard Callaghan - 18th century Irish Jesuit educationalistEdmund Bailey OCallaghan - Irish doctor and journalistJohn Cornelius OCallaghan - Irish historian and writerSir Francis OCallaghan - Irish civil engineerJames Callaghan  - UK Prime Minister, 1976–79Dr. Patrick Pat  OCallaghan - considered one of Irelands greatest athletes; Olympic gold medalist Where is the CALLAGHAN  Surname Most Commonly Found? Forebears identifies the  Callaghan  surname as being most common in Ireland, where it ranks 112th in the nation. It is also fairly common in Northern Ireland (ranked 433rd), Scotland (541st), Australia (593rd), Wales (653rd), New Zealand (657th) and England (658th). Within Ireland, Callaghan is the most common in Cork. The OCallaghan variant ranks just behind Callaghan in Ireland, coming in as number 113. WorldNames PublicProfiler identifies the Callaghan surname as more common in Donegal and the other northern Irish counties. Genealogy Resources for the Surname CALLAGHAN Common Surnames of IrelandDiscover the meaning of your Irish last name, and learn where in Ireland these Irish surnames are most commonly found Callaghan  Family Crest - Its Not What You ThinkContrary to what you may hear, there is no such thing as a Callaghan  family crest or coat of arms for the Callaghan surname.  Coats of arms are granted to individuals, not families, and may rightfully be used only by the uninterrupted male line descendants of the person to whom the coat of arms was originally granted. OCallaghan/Callaghan/Callahan/Keelaghan DNA ProjectIndividuals with the Callaghan surname and variations are invited to join this project dedicated to combining the results of DNA testing with genealogy research to identify various Callaghan and OCallaghan family lines. Callaghan Family Genealogy ForumSearch this popular genealogy forum for the Callaghan surname to find others who might be researching your ancestors, or post your own Callaghan query. DistantCousin.com - CALLAGHAN  Genealogy Family HistoryExplore free databases and genealogy links for the last name Callaghan. GeneaNet - Callaghan  RecordsGeneaNet includes archival records, family trees, and other resources for individuals with the Callaghan  surname, with a concentration on records and families from France and other European countries. The Callaghan  Genealogy and Family Tree PageBrowse family trees and links to genealogical and historical records for individuals with the last name Callaghan  from the website of Genealogy Today. Sources Cottle, Basil.  Penguin Dictionary of Surnames. Baltimore, MD: Penguin Books, 1967. Dorward, David.  Scottish Surnames. Collins Celtic (Pocket edition), 1998. Fucilla, Joseph.  Our Italian Surnames. Genealogical Publishing Company, 2003. Hanks, Patrick and Flavia Hodges.  A Dictionary of Surnames. Oxford University Press, 1989. Hanks, Patrick.  Dictionary of American Family Names. Oxford University Press, 2003. Reaney, P.H.  A Dictionary of English Surnames. Oxford University Press, 1997. Smith, Elsdon C.  American Surnames. Genealogical Publishing Company, 1997.

Forensic Handwriting Analysis Essay Example | Topics and Well Written Essays - 500 words

Forensic Handwriting Analysis - Essay Example The field of scientific handwriting analysis determines the authenticity of a signature or document. On the other hand, Graphology is the study of handwriting analysis that assesses the writer's traits and personality stating that any two writers are highly unlikely to share similar handwriting characteristics as style, (macro feature) and opening in characters, (micro features), smoothness, size, slant, curvature and angularity etc. Questioned Document Examination or QDE which has been a profession since at least 1870, is related to any "questioned" document in any signature, handwriting, typewriting, computer crime detection, historical dating, fraud investigation or other marks whose source or identity is in dispute or doubtful. The most questioned documents are wills, passports, suicide notes, lottery tickets, organized crime, white collar crime, art and sex crime etc. therefore, to check their authenticity certain methods of forensic analysis have been developed. The method of indented writing or second page writing is the impression captured from the writing instrument on sheets of paper below the one that contains the original writing and is useful in identifying invaluable investigation procedures when medical records are suspected of containing alterations.

Impact of Natural Disaster on obesity of the residents of New Orleans Essay

Impact of Natural Disaster on obesity of the residents of New Orleans - Essay Example However, the main focus of the paper shall be obesity in New Orelean, and the impact it is having on it's inhabitants, and lastly the conclusions and recommendations by our study shall be presented. But before discussing about Obesity in Nre Orleans, it is important to know what we mean by obesity. According to Graves, " obesity referes to having a body mass index (BMI) over 30. That ... would be like a 5-foot-8-inch person weighing 197 pounds. The National Institutes of Health defines morbid obesity as a BMI above 40." (Graves, bestofneworleans.com). It is a well known fact that New Orleans is the city that loves to eat. It's no wonder, that this passion is reflected on the appearance and health of dwellers. The estimated quantity of overweight people in the New Orleans is 60% percent. The officials say it is obesity that is the cause for most diseases the New Orleans dwellers suffer from. They also add that the obesity-related diseases account for more than half of Louisiana's health care budget. (Sell, bizneworleans.com) However, obesity has serious, long-term consequences. The incidence of type II diabetes has increased in U.S. children in parallel with the rising prevalence of obesity (Rocchini 854-855). Hypertension, hyper-cholesterolemia, heart disease, asthma, mental health concerns (e.g., depression and low self-esteem), and orthopedic disorders have all been linked to obesity (American Academy of Pediatrics 424-430). However, obesity is the single major health problem in the United States that is rapidly becoming worse (Sturm 2002). Nevertheless, the problem of Adult Obesity is related to children's food habits, the foundation of which lies in the understanding that a juvenile's physical and mental environment is a primary determinant of his or her health and well-being when they grow up(World Health Organization (WHO) 2003). The knowledge that complex interactions exist between the childhood obesity and adult obesity is not new. Indeed, one of Hippocrates' aphorisms was "for, in general, you will find the forms and dispositions of mankind to correspond with the nature of the country." (Sallis et al. 179-185) As the field of community health grows as a specialty, so does the body of research by leading scientists and clinicians who seek to further our understanding of the impact of environmental disasters on the physical growth on the residents, such as obesity. (MacIntyre et al. 213-243) In 2005 Men's Fitness ranked New Orleans the seventh fattest city in the country. In 2004 it was on the twenty second place. The quantity of obese people in New Orleans is growing rapidly with each passing year, and thus the quantity of those, who suffer from the obesity-related diseases, also increases. New Orleans dwellers become less active, and eat more. On the contrary, one of the reasons of this process is that the fast foods are gaining popularity in New Orleans, like in other American cities. The contemporary pace of life often

The contemporary hospitality industry qcf 5 Assignment

The contemporary hospitality industry qcf 5 - Assignment Example In absence of an appropriate definition, hospitality has been defined differently by various authors, where the definitions range from philosophical to commercial perspective. Brotherton (1999) defined hospitality as: â€Å"A contemporaneous human exchange, which is voluntarily entered into, and designed to enhance the mutual well being of the parties concerned through the provision of accommodation, and/or food, and/or drink†. Lashley (2000), on the other hand, defined hospitality as a relationship between guests and hosts, which is neither platonic nor extremely economic in nature. Then again, O’Connor defined hospitality in terms of behaviour and experience. According to the author, consumers are hardly interested in buying service delivery, they rather purchase the experience associated. The quality of service defines memories of the experience and quality of overall event is related to the fact that consumers are buying an occasion. The hospitality industry is one of the major sectors within the service industry that include accommodation, event panning, theme parks, catering services, transportation and various aspects of tourism industry. The development of the hospitality industry is mainly dependent on disposable earnings of individuals and their leisure time (Hemmington, 2007). In this paper, major aspects of the hospitality industry will be discussed in a detailed manner highlighting on current scope, role and diversity in the same and organisational structure of various hospitality organisations. Recent studies by several organisations suggest that the hospitality industry is one of the largest and rapidly growing industries in the global business sector. According to a report, ‘Global hospitality insights’ by Ernst & Young (2014), investment in the hospitality industry has increased considerably in recent years, despite growing economic and political uncertainty in the business industry. The report suggest that among the various

Organizational Behavior discusion assignment Example | Topics and Well Written Essays - 3000 words

Organizational Behavior discusion - Assignment Example The Hawthorne legacy has had a strong influence in today’s workplace by setting the standards for managers to view people not as machines but as humans and attend to their individual needs; offers supportive leadership at the work place rather than pushing for results (Kinicki & Kreitner, 2006). McGregor’s Theory X assumes that most people dislike work and try to avoid it when they can, therefore they must be coerced and threatened in order to work. Theory Y on the other hand says people like work as it is a natural activity like rest or play and people are capable of self-control and self-direction when they understand the goals. Theory X goes ahead to assume that people prefer to be directed and tend to avoid responsibility and that they are only interested in security. Theory Y on the other hand people get committed when they are rewarded for it and that they will learn and seek responsibility as they are imaginative and creative. It is hard to work under Theory X ma nagers as most of them only stress on work and more work without understanding employee needs. I prefer the Theory Y managers because they understand people and they are concerned about creating positive relations that foster productivity in the organization (Kinicki & Kreitner, 2006). C. The term E-business is defined as the use of the internet to more effectively and efficiently manage every aspect of a business. Employees today have acquired skills in many areas of digital communications and these include the use of blogs, emails, social networking and other sites where users provide and refine content. In this kind of environment therefore where the employees have the control over the information that they can share and access, the role of the manager is evolving into one that aims at providing the means for collaboration that is they learn the need for team work and empowerment in independent decision making (Kinicki & Kreitner, 2006). 2. A. There are three layers of organizati onal and these include: (1) observable artifacts which are the physical manifestations of an organization culture such as manner of dress, acronyms etc. ; (2) espoused values which are states values and norms preferred by an organization; (3)basic underlying assumptions which are the things taken for granted but guide organizational behavior. There are four functions of organization culture: (1) organizational identity; (2) Collective commitment; (3) social system stability; (4) it acts as a sense making mechanism (Kinicki & Kreitner, 2006). There are four types of organizational culture according to the competing value framework each with distinct characteristics. The first is a clan culture and this has an internal focus and values flexibility: it uses employee involvement as a method of achieving flexibility. The second is an Adhocracy culture which has an external focus and values flexibility. This culture values innovation and fast responses to change. The third is a market cul ture which has a very strong external focus valuing stability and control. They are majorly driven by competition and put emphasis on customer satisfaction. The fourth and last category is the hierarchy culture that has an internal focus valuing stability and control: it lays emphasis on formal structured work in order to meet high standards (Kinicki & Kreitner, 2006). B There exist six socialization tactics used by organizations to socialize employees. Each of the tactics provides an organization with two

A Comparison of Probation and Parole Assignment Example | Topics and Well Written Essays - 500 words

A Comparison of Probation and Parole - Assignment Example 1). From the definitions, it could be deduced that probation and parole share similarities in terms of serving time periods outside of incarceration, usually in the community; but differ in terms of time of application, where â€Å"probation occurs prior to and often instead of jail or prison time, while parole is an early release from prison† (Advice Company par. 1). There are similarities between probation and parole in terms of influencing behavioural changes and serving the best interests of the community, to wit: â€Å"both are concerned with a defendant breaking the bad habits or behaviours that caused them to break the law. Even though both probation and parole have a strong rehabilitation component, each process has the additional goal of protecting the community† (Advice Company par. 8). Likewise, both involved supervision statutes that require, either active or inactive supervision, depending on the severity of the offence and on other mitigating factors (Bureau of Justice Statistics). On the other hand, the disparities between probation and parole are diverse. At the onset, through definition, the time of application spelt major difference where probation is recommended prior to incarceration; while parole is dispensed after some time has been served in jail. In addition, the supervising officers are different: a probation officer for the former and a parole officer for the latter. Also, conditions or subsequent changes in probation are noted to be within the jurisdiction of the court (Advice Company); while parole changes and conditions were reportedly set by the parole board (Advice Company). Concurrently, in terms of purpose or function, although both were noted to share similarities in behavioural intent and aiming to reduce the impact as well as incidence of crime in society, offenders who were given parole would face challenges in terms of reintegration due to the social stigma associated with criminal offenders who had been incarcerated.     

Organizational Behavior discusion assignment Example | Topics and Well Written Essays - 3000 words

Organizational Behavior discusion - Assignment Example The Hawthorne legacy has had a strong influence in today’s workplace by setting the standards for managers to view people not as machines but as humans and attend to their individual needs; offers supportive leadership at the work place rather than pushing for results (Kinicki & Kreitner, 2006). McGregor’s Theory X assumes that most people dislike work and try to avoid it when they can, therefore they must be coerced and threatened in order to work. Theory Y on the other hand says people like work as it is a natural activity like rest or play and people are capable of self-control and self-direction when they understand the goals. Theory X goes ahead to assume that people prefer to be directed and tend to avoid responsibility and that they are only interested in security. Theory Y on the other hand people get committed when they are rewarded for it and that they will learn and seek responsibility as they are imaginative and creative. It is hard to work under Theory X ma nagers as most of them only stress on work and more work without understanding employee needs. I prefer the Theory Y managers because they understand people and they are concerned about creating positive relations that foster productivity in the organization (Kinicki & Kreitner, 2006). C. The term E-business is defined as the use of the internet to more effectively and efficiently manage every aspect of a business. Employees today have acquired skills in many areas of digital communications and these include the use of blogs, emails, social networking and other sites where users provide and refine content. In this kind of environment therefore where the employees have the control over the information that they can share and access, the role of the manager is evolving into one that aims at providing the means for collaboration that is they learn the need for team work and empowerment in independent decision making (Kinicki & Kreitner, 2006). 2. A. There are three layers of organizati onal and these include: (1) observable artifacts which are the physical manifestations of an organization culture such as manner of dress, acronyms etc. ; (2) espoused values which are states values and norms preferred by an organization; (3)basic underlying assumptions which are the things taken for granted but guide organizational behavior. There are four functions of organization culture: (1) organizational identity; (2) Collective commitment; (3) social system stability; (4) it acts as a sense making mechanism (Kinicki & Kreitner, 2006). There are four types of organizational culture according to the competing value framework each with distinct characteristics. The first is a clan culture and this has an internal focus and values flexibility: it uses employee involvement as a method of achieving flexibility. The second is an Adhocracy culture which has an external focus and values flexibility. This culture values innovation and fast responses to change. The third is a market cul ture which has a very strong external focus valuing stability and control. They are majorly driven by competition and put emphasis on customer satisfaction. The fourth and last category is the hierarchy culture that has an internal focus valuing stability and control: it lays emphasis on formal structured work in order to meet high standards (Kinicki & Kreitner, 2006). B There exist six socialization tactics used by organizations to socialize employees. Each of the tactics provides an organization with two

Article critique in Higher Education Essay Example | Topics and Well Written Essays - 1250 words

Article critique in Higher Education - Essay Example he NSF/PTK project, the credibility of the authors to write about the NSF/PTK project is not as strong as compared to having all the three authors a member of the NSF/PTK project. The qualification of the authors would have been stronger if all the authors are members of the NSF/PTK project. The author of this article mentioned that the article was written to determine the impact of the NSF and PTK project in the quality of the community’s education. It is good that the authors explicitly stated in Table I – Phi Theta Kappa Award-Winning Colleges the name of the seven selected schools, the number of campuses in each school, the number of enrollees and education program students together with its partnered 4-year institution that participated in the study. This information provides the reader a rough idea on where the study in this article was conducted. Funded by the NSF and PTK, the authors explicitly stated that the purpose of the study is to determine the impact or effect of the implemented national project on the 7 selected community colleges including the 4-year partner institutions in strengthening the Science, Mathematics, and technology components of the educational programs in each community college. The authors did not mention any research question or hypothesis in this study. This area is one of the weak points of this study. The article would have been written better by including some research question and/or hypotheses since it would allow the readers to have a critical thinking regarding the main topic of this article. There is no solid literature review in this article. Since two of the authors are professors and the other one is a teacher education instructor, most of the information in this article came from their own idea, perception, and experience in their teaching profession. mentioned that the NSF and PTK project has two rounds of funding wherein the first round is composed of seven mentor teams that worked with 18 selected community

The Institute of Medicine Report Essay Example for Free

The Institute of Medicine Report Essay The impact of the Institute of Medicine report on nursing education suggests the nursing profession should have a more advanced education system providing limitless opportunities for growth. The future of nursing providing care to the entire realm of health care, especially primary care and community settings, will be determined by the evolution of a new educational system. The IOM report states that sixty percent of hospital employed nurses will be impacted by the Affordable Care Act because of the transition of patients to primary and community health care. (National Research Council, 2011) Tension in the current educational system has been steadily increasing due to the newly required nursing skills in many specialty areas. That being said, the new educational structure will have to be expanded immensely. The IOM report suggests increasing the number of baccalaureate nurses from fifty to eighty percent by the year 2020. (National Research Council, 2011, p. 12) The report also suggests doubling the current number of nurses with a doctorate degree. Reaching these goals along with overcoming many other educational obstacles will require many changes and modifications to the current system. Increasing the use of technology to educate nurses through on-line programs is one necessary effective strategy. This will create continuous opportunities for nurses from all ethnic groups with associate degrees to obtain their baccalaureate and master’s degrees. Leaders of organizations, hospitals, accreditors, philanthropist, employers, etc. should work cohesively to secure funding for these educational programs. Generating more diversity in nursing will help meet the demands of the projected increase of ethnic groups receiving health care due to the ACA. Intra-professional diversity has been suggested by the IOM report too. (National Research Council, 2011) It is recommended that nurses, physicians and other health care disciplines should be educated together as students and their professions. The IOM report suggests utilizing a nurse empowering trend by hospitals around the country. This trend consists of health care organizations encouraging their nurses with associate degrees to enter into baccalaureate nursing programs within a few years of graduation or hire. (National Research Council, 2011) Impact of the IOM Report on Primary Care Nursing Practice The impact of the IOM report on primary care nursing practice suggests a direct link to the conversion of the education system. With specialty care expecting to diminish, primary care is foreseen to generate large numbers of health care consumers in the near future. People across the country will have increased access to primary care. Therefore, it is speculated that primary care nursing practice will require more opportunities and faster transitions for the advancement of nurses to obtain BSN, master’s and doctorate degrees. Advanced practice registered nurses should have a huge role in the success of primary care. Since there are few APRNs practicing in primary care settings then there will be plenty of opportunity for this group to grow. If these ideas do not evolve as projected then nursing shortages for primary care providers could impede nursing care. The IOM report states that continuous updates to nursing practice and education should be created by collecting and analyzing data from each role and scope of practice. (National Research Council, 2011) The collected data will also be used for future predictions of health care professional requirements in each setting. My Practice Changes in Regard to the IOM’s Report My practice changes in regard to the IOM report in many ways. It is not rare that my unit admits children who are over or under dosed on their medication or are prescribed medicines that are ineffective or not recommended for their diagnosis. I could change my practice to meet the goals of the IOM report by providing families and patients information about their mental health diagnosis, signs and symptoms of an exacerbation of their disorder, contact information to our facility and collect their contact information for a discharge phone call. More so, I can provide them with contact information for trained and skilled mental health professionals in their area and have appointments scheduled within a week or two of discharge. I would ask if the information discussed in the discharge meeting is realistic for them and meets their expectations. Another way I can change my practice to meet the goals of the IOM report is by continuing to chair and co-chair evidence based practice projects pertaining to technology. Technology is mentioned in several case studies in the IOM report and I agree that we should continue to find methods to use it being fiscally responsible. Recommendations for the Nurse Leader Recommendations for the nurse leader according to the IOM report are for nurses and physicians to start working as complete equals while providing healthcare. Nursing must contribute more to leadership roles and continue their education in these roles to help provide increased quality care to patients. Nurses must become more fluent in policy reform by becoming more involved as members of committees, councils and legislation. There should be a greater emphasis and expanded education on nursing leadership in educational programs and employer based competencies. Employers should begin or continue incentives for professional development as the IOM report suggests more nurse leaders are required for reform. (National Research Council, 2011) References National Research Council. The Future of Nursing: Leading Change, Advancing Health. Washington, DC: The National Academies Press, 2011. Retrieved from http://www.iom.edu/Reports/2010/The-Future-of-Nursing-Leading-Change-Advancing-Health.aspx

Quantas Airlines Marketing Analysis

Quantas Airlines Marketing Analysis The report examines about marketing objectives in hospitality in Qantas airlines. Qantas is Australians largest airlines and one of the oldest airlines in the world. It is the Australian main airlines. Our main hubs airport is Sydney airport, Melbourne airport in Australia. We focus on some cities London Heathrow airport and Cairns international airport. Total employees working with Qantas 33,584(2012).Qantas have own website www.qantas.co.au.In our organisation we always fulfil customer requirements and needs. TASK ONE 2 Situation analysis. 2.1. Brief description about Qantas: Qantas was founded in Winton, Queensland on 16 November 1920 as Queensland and northern services limited by Paul McGinnis, Hudson fish, Fergus McMaster and Arthur Baird. Qantas Empire Airlines (QEA) limited was formed in 1934 by Qantas. They flying internationally from May 1935, when the service from Darwin was extended to Singapore in 1947. In 1958, Qantas operated the second flight by super service from Australia to London through Asia and the Middle East. Qantas operated a significant number of international flights out of Singapore, Auckland airport, Brisbane airport, Los Angeles and London Heathrow airports Qantas one of the most profitable airlines in the world. In 2008 the first Qantas airbus A380 was handed over by airbus at a ceremony on 19 September. Melbourne to los angles was the first route of A380. Where fitted with Qantas organisation: Qantas fitted their organisation on travel sector. Qantas linked with the development of Australian industry. Qantas is widely regarded ones leading long distance airline and one of the strong brands in Australia. Qantas provide outstanding service to their customer and do the great contribution of worlds aviation industry. As a travel organisation we built excellence in safety, operational reliability and customer service. The Qantas main business is transportation customer to one place to another place using two brand airlines Qantas and jester. Qantas operate regional, domestic and international service. We provide the best services in order to gain customer loyalty. As travel sector Qantas go the following mile stone which one is the good for the travel sector. Where Qantas fitted their main element is transportation. In operating is significant large to bring travel and tourist industry. In terms total group operations, total passengers carried increased 3.5% in 2011/2012.The mo re increasing passenger kilometre by 3.15 in the financial year 2011/2012.In our organisation is hospitality sector. 2.2. Identification of Qantas main stake holder and their interest: a. Internal stake holder: Qantas Stuff: Stuff do the great contribution in any organization. our Stuff perform specific duties in most modern economics. They defined relationship between individual and corporation if any customers unhappy with our service than stuff motivated them. Stuff always look after their customer. Qantas Manager: Manager is good element of any organisation. They contribute their skill, knowledge, experience, expertise return salary, status, payment and bonus. If Customer not happy with stuffs or their have any problem then manager directly talks with customer. Qantas workforce: Organization hiring the skills and receiving bonus, wages and promotions. Qantas always recruit qualified employees. Those people get the different type of bonus, promotion. We want offer you a skilled, experienced person if they do good job properly then we keep you for this job if you happy. Qantas shareholder: Shareholder who invest money and they expected profit. Thats why they spend a lot of money. So as organization shareholders contribute lots of thing. Whose are invest money for our Qantas they our entire internal stake holder. Shareholder always invest when they think that is the profitable for them. Shareholder always linked with sustainability and risk management. b. External stake holder: Customer The core of product or services is to provide the best services to customers. Customer who buy our product or service and give us money. Qantas always want to fulfil customer needs and expectation Customer is the external stakeholder in Qantas airlines. Our Qantas always follows customer needs their requirements. Insurance company Insurance company are the external stakeholder of our company. when our customer go one place to another place they need to life security. thats why our life insurance provide that type of facility. Qantas supplier: Qantas have different type of supplier food supplier ,fuel supplier. Some of company provide good food for our airlines customer. When our airline landed then airlines need fuel. A petroleum company provide fuel. Government: Government gave some policy. When we run our Qantas organization we always follow government rules and regulation. Qantas provide government tax, vat. Government is our external stake holder. Agent: When our customer wants to go one place to another place. Then they need to be ticket. Agent give them ticket and everything. Qantas travel agency they do that job. They sell our ticket and take from us percentage. So agent is the good point as organization and customer. We have more some external stake holder include hotel, restaurant, and car rental organization. 2.3. PESTLE ANALISIS OF QANTAS AIRLINES Pestle analysis is component of strategic management describes a framework of macro-environmental factors. The PESTLE analysis is important for the marketing development (Johnson and Scholes, 1999).PESTLE analysis using for business position, market up and down. Using PESTLE we now describe how it is work for Qantas. (P)olitical: Political factor is very important part for airlines industries. The political issues Qantas problem includes political stability, corruption and tax. Qantas stable with strong politic countries to run their business. British airways and Qantas limited are considering a potential which is considered the most ambitious initiatives process of worlds aviations industry. Qantas have license to run their business. Qantas keep of oil under the control of organisation of the petroleum exporting countries can lead to fuel price. (T)echnological The technological innovated development has Qantas airways. The two new aero planes do non-stop flying between two continents. Qantas have online booking system. Where ever our customer they can book tickets via the online. High technology can rising customer expectation. Qantas always use high technology product and service. They have developed the worlds most advanced aeroplanes 380A and B747.These really improved the convenience of flying. (E)conomical: Economic issues are other aspects of aviation industry. Inflation of currency rates can affect the Qantas where they leads to unstable of economy. At this time financial recession turned into the economic crisis, Qantas Airways Limited will inevitably be affected. Foreign change rates can affect Qantas airlines.. Customer is everything is an organization. The financial report 30 June 2009 revenue was $14.3 billion but in 2012 it reduced $13.6 billion. The profit of Qantas in the financial year was $117 million AS 30 June 2009 it reduced $112 million. (S)ocio- cultural: Qantas has lots of variety customer. The airlines industry showed a great influence on the Australian life. Brand identity is important (Campbell,1999) for an airline industries. Qantas has strong brand identity thats why they using Australian national symbol.. Australian government recently released an article on the report of the status of the airlines industry. Qantas brand quality knows all over the world. Qantas offers different type of service using low cost prices to customer purchasing behaviour. (E)nvironmental: Where we situated our Qantas organization is their environment friendly or not. our Qantas wastages of fuel it is not good for environment. It could be pollute our environment. In our customer uses the cloth. After using cloth it is rubbish put on the bean. We must follow the Qantas uses the environment protection system. Qantas sometimes decrease emission of fuel. (L)egal: Legal aspects are important for Qantas airlines. Qantas maintaining health and safety rules for the customer and employees. They are following food and hygiene roles. Qantas industry must follow the employment rules and regulation. That law maintains all of employee customer. Anybody can not smoke in airlines. 2.4. Main marketing issues of Qantas airlines: Qantas position in international airline market is more than in the domestic market. When All over the world have lots of airlines. They are competitor each others. Qantas face strong competition among other airlines. It is very difficult to Qantas increase their sales to focus on their market segments. Qantas always try to give their customer proper products and service. Qantas fulfil their expectation and needs. Thats why Qantas follow the market segments issues. Market segments can be increase their customer. Qantas airline acquire effective marketing mix strategy promote product service. Every organisation follows the marketing mix strategy. As an airlines company Qantas always want to promote their business. TASK TWO 3. Marketing strategy: Marketing strategy is based in macro environment and micro environment scan through of stakeholders such as stuff public, intermediaries, customers, suppliers competitors to the target market. Qantas segmentation: Market segmentation divided of a market different type of customer with same needs. The purpose of market segmentation is ensure that the elements of marketing mix design to different customer specific needs. A marketing termÂÂ  referring toÂÂ  the aggregating of prospective buyers into groups that have common needs and will respond similarly to a marketing action. Qantas have limited resources that are not possible to produce all time for all people. Qantas targeting: Qantas must use why people target few markets and how these markets are identified. Qantas do the targeting based on our market segmentation. Qantas following demographic segmentation. They are targeting middle class people to upper class people. Lower class people cannot by the economic class tickets. Qantas has got some regular customer. They travelling always and recommended some other customers. Qantas targeting the high class customer. If we keep our customer than we know what our customer needs and wants. and we want to fulfil the our customer needs. Thats why Qantas stuffs always try to make good relation with customer. Positioning of Qantas: Positioning is the art of designing the companys offering and image place in the mind of the target market. In positioning we must need to know the how we going to good position in business strategy. We must follow that customer needs and expectation. If company want to go a good position than Qantas must fulfil customer requirements. We can do the advertising campaign than our customer knows about Qantas airlines and them attractive in our airlines. We are aware of our customer how we provide our service. As type we fixing our companys reputation. TYPE OF MARKET SEGMENTATION: Geographic segmentation: This market is segmented according to geographic criteria nations, states, regions, countries, cities, neighbourhood, geographic data create a more accurate profile of Qantas airlines. Qantas provide an indication of provide according to different geographic regions.. All over the world have different type of customer. When Qantas using their geographic segmentation then we targeting which countries customer most using our Qantas airlines. For example European countries people using our airlines more than Asian people. That why we are targeted European market. We always try to keep all of customer. We provide all of good flights in European countries. Demographic Segmentation: Demographic segmentation consists of dividing the market into groups based on variables such as age, gender, family size, income, occupation, education, religion, race and nationality. Demographic segmentation variables are amongst the most popular bases for segmenting customer groups. This is partly because customer wants are closely linked to variables such as income and age. Also, there is often much more data available to help with the demographic segmentation process. In our Qantas airlines see the ages people prefer our service most. On this segmentation we saw the most of the people are over forty users. Most of are educated people. Our Qantas most users Christian religions people. One more think our most of the customer are gentle man. Different customer have different income. We using the first class, economic class, business class. Psychographic Segmentation: Psychographic depends on personal satisfaction. PsychographicsÂÂ  is the science of usingÂÂ   demographics to better understand consumers. Psychographic segmentation is divided according to their lifestyle, personality, values and social class.. Every people have different ideas and nature. Psychographic segmentation according to their opinions surveys is one tool for measuring life style includes activities interest, opinions, attitudes, values. In this segmentation our customer has different life style. Different people have different social class. For example our middle class customer uses the economic class seat and rich people using the business class. On this segmentation we provide different people different service. Behavioural Segmentation: In behavioural segmentation, consumers are divided into groups according to their knowledge of, attitude towards, use of or response to a product. It is actually based on the behaviour of the consumer. Some people have enough money. They are want some extra facility. Behavioural segmentation is based on customer behaviour toward products include (benefits sought, usage rates, brand loyalty, user status, readiness to buy, occasion). 3.2. Product service which have using Qantas airline Our company using different type of product and service. Supply chain development linked with marketing development. The value of chain development links (Shi and Makkula, 2004) to internal business development through an integrated system by using advance technology such as e-booking, e-mailing ,internal communication ,and e-marketing. Supply chain development involves external stakeholders such as suppliers ,customer ,and public interests(Christopher,1999). Collaborations very important in building the supply chain development (Todeva and Knoke, 2005).Qantas generated profits in the past three years (Yahoo Finance, 2012). The main aim of product or services to provide to gaining customer. According to Mittal ET a1 (1998), service attributes determine the level of customer satisfaction, customer loyalty and customer retaining to generate profit in an organisation. The of the Qantas provides safety and security as comfortable journey. According to Yahoo Finance (2012), Qantas operate d a fleet of 308 aircrafts to comfort its customers as at 30 June 2012.E-ticketing is facility to customers which is largely used by the Qantas management in the current market. 3.3. Qantas pricing strategy: Qantas airlines getting position to attract customer pricing strategy will support this position. Qantas offering lower pricing strategy to customers. Qantas normally change the price according number of customer. Qantas serve the customer and give them proper service. pricing strategy can attract the customer. According to Kotler (2003),a pricing strategy can increase customer attraction towards the products positioning which can generate more profit for an organisation. We using our business policy talented and professionally pricing team based in our head office make an important contribution to the effective operation in each business. Business Qualification is highly valued on this section not essential for all rules. Qantas responsible for providing support analysing and accurate maintaining pricing strategy. Qantas have low cost airlines jester airways they deal with low cost budget for customer. Qantas give them cheap price and fulfil customer requirements. 3.4. Promotional Mix: Promotional mix has two classes; personal and non-personal. personal mix who directly talking to each other, face-to-face in a meeting, or on the telephone. Customer can ask questions about the companys brands and products. On-personal promotional mix refers to publicity events and includes all print, broadcast and display tools. They provide important advice and a professional service in delivering a marketing communication campaign. Qantas promotional mix divides 5 parts: 1. Advertising 2. Sales promotion 3. Public relation 4. Sponsorship 5. Direct marketing. Advertising: Advertising is any paid-for mass communication activity. Advertising is the best which way people know our Qantas airlines. Advertising can be down throwing TV, Newspaper, build board, magazine, online, internet, poster, tourist brand publication, ambient media. When we advertised the newspaper customer get our Qantas volume discount. When people watching television they saw the advertise of Qantas airlines. People go one place to another place they saw the Qantas billboard. Our broadcast message gone throw the internet it is essential for the target customer Sales promotion: Sales promotion is marketing communication function that is adds value to brand image. When customer buy something that time using sales promotion. When company new product launches customer utilize to trial this products. Thats why product price is gone to be cheaper. In particular sales promotion must be targeted in target markets. Qantas always give their customer discount voucher offer. Promotion includes push market and pulls market strategy. Advertising Public Relation Sales promotion Sponsorship Direct marketing Public relation: Qantas want to increase their sales that are why they using the public elation tools. Qantas did their business by listening and responding positively to customer. Qantas do the long term relation with public. Current time public relation is the best way to promote Qantas products. If company wants raising their reputation than it is very important always good relation with public. The public relations role includes managing publicity aimed at financial stakeholders and political bodies, as well as promoting company image and specific brands. Direct marketing: Direct marketing means organization promote their business directly with customer. Qantas face to face conversation with their customer. What new service and products provide from Qantas they are describing that sort of part? Qantas want to give them proper motivation. If product is good than customer used it if it is not than customer dont use it Sponsorship: Sponsor can be promote business. Every year Qantas lots of customer go one place to another place. When they travelling abroad they can facing lots of problem. For example flood, tsunami can affected Qantas customer. Thats why they need to life secured position. Qantas always give them proper life insurance policy which one is good for the Qantas customer. 3.5. ORGANISATION DISTRIBUTION STRATEGY: Qantas uses the different type of distribution or market channel to provide customer convenience. Distribution strategy Qantas uses different types of method. Distribution strategy make available information to customer. Qantas do reservation and payment system. Qantas airlines uses website to increase customer purchasing power. It is good for the customer getting range of airlines choice. Wholesalers buy goods and service from producer. The internet is the latest tool of Qantas distribution strategy for target customer. Qantas using the sales promotion to direct getting the customer. We using advertising and media to promote our service. Qantas is largely involved to the network development. Supply chain development helps to speed up the distribution to the targeted audiences (Attaran and Attaran, 2007).The management acquire both direct or indirect distribution strategy to gain customer loyalty. Distribution strategy is important in the marketing development. 3.6. Marketing mix using Qantas Company Marketing mix: Marketing mix is one of the successful mixes of the right product sold at the right price in the right place using the suitable promotion. Marketing mix is the marketing condition. It is a part of marketing plan. Marketing mix is called 4Ps and 7Ps.The 4Ps are product, price, promotion, and place. Additionally added process, people and physical evidence. Marketing mix always prefer always consists of 7Ps. 7Ps include. A. Product B. Price C. Promotion D. Place E. Process F. People G. Physical evidence 3Ps extended marketing mix: A high level of quality service can gain customer satisfaction and customer retention. A good service quality can increase customer loyalty that allows the management to gain profit (Heskett et a1., 1994).Marketing mix strategy should be acquired an organisation to promote products and services to gain profits. Marketing 3Ps People Process Physical evidence The 3Ps extended marketing mix strategy strength its marketing positioning. These strategies are people, process and physical evidence (Chaffely 2007).Therefore, customer service is an important part in the airline industry. Qantas provide good customer service and stuff training to increase their skills. As claimed by Maslow and Lowery (1998), stuff basis needs should be fulfilled before can motivate them to improve service quality. People: Stuff is the most important person for Qantas airlines. So recruiting the right stuff in a right position and properly trained them. Qantas stuff has proper knowledge, skills, capacity that they provide good service to our customer. People are referred to internal marketing which relates to stuff communication. Qantas always trained their stuff and give feedback which way they giving the proper customer service. Process: Process is the service of organization delivering the professionally to our Qantas valuable customer. Qantas make their product systematically thats why Qantas customer easily find out what ever their need. Qantas need always provide good service on right way. Qantas always getting customer feedback. If customer unhappy for our service then we want to give them proper service. Physical evidence: Physical evidence is the element of service which allows the customer make judgments on the organization. People like always clean and nice environment. If customer walk into the Qantas organization than they see the Qantas airline is clean and environment friendly. Task Three Marketing Research: Marketing research is the aspects of business environment determine economic market demand for existing product. It is helps to better understand how to attract or retain customer to business. Marketing research process defines marketing opportunity and problems observe marketing action and findings the solution to management. Marketing research controlled all of information about customers. It is important for business strategy. This process generate and evaluate marketing action specifies the information required for collecting information. Marketing research provide planning to the market stages. There have five stage of marketing research Research design development Problem definition Data collection Report presentation Data analysis First stage problem define Marketing research clearly defined objectives or find out real problem of Qantas airlines. A clear and written objective helps business owners avoid the real problem. A useful research market should declare problem that needed the research and it is importance. In this stage marketing researcher of Qantas airlines find out marketing research problem has to find out the problem that needs to be investigating. In this stage they do the environment is needed to formulate research problem that is related. So marketing research identify the problem and identification of the specific. A useful research should declare the specific problem necessities the research and its importance. Second stage -research design development The marketing research design what research methods for collecting data of Qantas airlines and which are most suitable for addressing problem set. The methods will depend on how suitable for addressing the problem set. There are two types of marketing research: Quantitative research Qualitative research Quantitative Research: It is interested in quantifying (number) and analysing the responses of a representative sample. Surveys and questionnaires Testing and experimentation Qualitative Research: It is based on quality of Qantas airlines. Qualitative research find out what type of quality service provide Qantas airlines. Focus group (regular customer) Depth interviews (finding travel problem) Mystery shopping (third party to check your service) Qantas airlines marketing manager might use Surveys and questionnaires Third stage Data collection In this stage, we need to collect data. Marketing research involves two type of data research. Primary data sources, Secondary data sources. Secondary resource should be the first line of collecting data when conducting marketing research. They are widely available and often inexpensive. If secondary data dont have objectives the researcher must collect data. Although Primary data fits more research objectives, data collection can be costly and time consuming. Because he need data to find out the problems. There are two types of data collection source. Primary research data Secondary research data Primary research data: Primary research data specifically designed to address the problem identified. The process is collecting the original data about the market. The research carried out after getting some knowledge from the companies. This process of research can be done by the marketer or can be person which specializes in these type of surveys. Primary research is not carried out organizations generally depend of secondary sources for information. Advantages of primary research data: Primary research is very good for addressing the actual problem. It is shows that Qantas airlines problems and identifies the Qantas error. Primary market research finds data regarding specific market. Researcher collecting data and examined their own needs. The organisation complete control the process and the research as far as its objective is connected. Research company can be asked find data regarding specific market rather than on mass market. Primary research finds out some relation with current situation of Qantas. Primary data using accurate tools which is good for the Qantas airline. Collector of primary data is the owner of that information and he need not share it with other companies and competitors. Disadvantages of primary research data: Primary research is expensive for data collection. Collecting Qantas data using costly proposition primary research as marketer has to be involved. Researcher need to design everything. Primary research is long time process. Because of nature of Qantas the time required to do research accurately is very long as compared to secondary data. Primary research need to large number of human resource, data collection and surveys. Secondary research data: Researcher of Qantas airlines probably check existing secondary resource become familiarized basic characteristics of this market. We might invented that some of information we need has been already collected. This process involves accessing information that is originator or a distributor of primary market research. Secondary research includes collecting information from third-party such as Qantas websites, Qantas sales and accounting records, magazine articles and Qantas marketers report. Customer doesnt directly join with us. They using third-party information and decided what they want to do. Customer also can find out any previously information used by the marketer from any internal or external source. Advantages of secondary research data: Easy to collecting secondary data. This includes the relative case of access to many sources of secondary data. Qantas with the availability of online access and secondary research used on that research.. Qantas offers convenience and generally usages methods for all sources of secondary research. Secondary research is low costly than the other research. This data has allowed researchers access to valuable information for no cost to acquire. Secondary research more openly assessed. Secondary research is often priority to define briefly for an organisation. Secondary data help to research question. It can be help the researcher clarify questions. It is already done and got the result. Disadvantages of secondary research data: The quality of secondary research can be poor. Sometimes secondary research cant find researchers needs. Secondary data is not same as running market. It is not relevant the current market situation. Fourth stages data analysis: After collecting all of data we need to decide what method of analysis we used to make sense of data. We can take help from other experienced airline to observe the data whatever we collected. Data analysis stage is very important because we need to find out existing problem. Data analysis summarizing the response for each question for every participant. All summery calculate as determining the most comfortable answer can provide an overview of the survey information. Faster calculation vary to according sampling method used to obtain data. Data analysis can provide additional insight ,such as the two difference respondents. Final stages-report presentation: This is the final stage of marketing research process, its includes copying, coding, organizing, interpreting and verify the data collected. In this stage report

explorers from 1500 :: essays research papers

ALBUQUERQUE, AFONSO DEAfonso de Albuquerque (14??-1515) was a Portuguese soldier and explorer who sailed to the Spice Islands (the Moluccas, a group of Islands in Indonesia) in 1507-1511, trying to monopolize trade with this area; from Europe, he sailed around Africa to the Indian Ocean. He was appointed the Viceroy of India by King Emmanuel in 1509. He forcibly destroyed the Indian city of Calicut in January, 1510, and took Goa (in southern India) in March, 1510, claiming Goa for Portugal. AYLLON, LUCAS VAZQUEZ DELucas Và ¡zquez de Ayllà ³n (1475-1526) was a Spanish conquistador and explorer who tried to start a colony in North America in 1526. He was the first European colonizer of what is now South Carolina. His attempt to settle the coast of the Carolinas (near the mouth of the Peedee River at Winyah Bay) was unsuccessful. BALBOA, VASCO NUNEZ DEVasco Nunez de Balboa (1475-1519) was a Spanish conquistador and explorer. He was the first European to see the eastern part of the Pacific Ocean (in 1513), after crossing the Isthmus of Panama overland. CABEZA DE VACA, ALVAR NUNEZAlvar Nuà ±ez Cabeza de Vaca [Cabeza de Vaca means "head of a cow"] (1490?-1557?) was a Spanish explorer who sailed to North America from Spain, leaving in 1527. He traveled from Florida to Texas on a raft, then walked from Texas to Mexico City. He also explored the Paraguay River in South America. De Vaca and his fellow travelers were the first Europeans to see the bison, or American buffalo. CABRAL, PEDRO ALVARESPedro à lvares Cabral (1467-1520) was a Portuguese nobleman, explorer, and navigator who was the first European to see Brazil (on April 22, 1500). His patron was King Manuel I of Portugal, who sent him on an expedition to India. Cabral's 13 ships left on March 9, 1500, following the route of Vasco da Gama. On April 22,1500, he sighted land (Brazil), claiming it for Portugal and naming it the "Island of the True Cross." King Manuel renamed this land Holy Cross; it was later renamed once again, to Brazil, after a kind of dyewood found there, called pau-brasil. Cabral stayed in Brazil for 10 days and then continued on his way to India, in a trip fraught with shipwrecks (at the Cape of Good Hope), and fighting (with Muslim traders in India). After trading for spices in India, Cabral returned to Portugal on June 23, 1501, with only four of the original 13 ships.